About Us

La Touraine Watches | About Us


Who We Are

La Touraine Watches offers affordable luxury timepieces, blending craftsmanship, quality, and value. Our exclusive collection of men’s designer watches, including homage watches, dive watches, and tachymeter watches, is crafted to tell a unique story with each piece. Every La Touraine watch holds sentimental value and is built to become a timeless, vintage addition to your watch collection.
 

Our Mission
Our mission is to be the leading affordable luxury watch brand, delivering exceptional value while helping you create your legacy through our durable, stylish timepieces. We strive to offer premium quality without the premium price tag.

Our Values
At La Touraine Watches, we prioritize quality over flash, customers over profits, and lasting value over marketing hype.


My Brand Story
La Touraine Watches are designed for those who value hard work and perseverance, embodying the dedication to a better future. The brand is named after the ship "SS La Touraine," which brought my great-grandparents to Ellis Island in 1893, symbolizing their sacrifices and resilience as they pursued a new life.


My passion for watches began when I bought my first timepiece, a Victorinox military-style watch, at the age of 14. The simple yet classic design captivated me, igniting my love for affordable luxury watches. Over the years, I found high-end watches increasingly out of reach, inspiring me to create La Touraine Watches—a brand that delivers the style, quality, and craftsmanship of luxury watches, including homage and tachymeter models, at a price accessible to all.


La Touraine Watches are now recognized for offering the best dive watches under $1000, as well as homage watches and tachymeter watches that combine durable materials, precision design, and timeless appeal. With a La Touraine watch, you’re not just wearing a timepiece; you’re wearing a story of resilience, craftsmanship, and legacy that can be passed down through generations.


Thank you,
Dave
Founder
La Touraine Watches